Tessa Blog
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
K5 2025 Recap: What we take away from two days of e-commerce innovation
K5 2025 in Berlin brought new records, exciting discussions and clear trends in digital commerce. We were there with TESSA DAM and share our key learnings on AI, flexible PXM/MDM processes and real partnerships that drive projects forward.
Magic Trinity – Prepare for the smoothest entry into the world of PX!
PIM – DAM – PRINT – PRAISE! Three partners to give you a head start. Three solutions in two needs-oriented entry packages allow you to quickly leverage your product data and images to produce simple publications.
Product data enrichment in Product Information Management
With the Product Information Management you ensure the completeness of your data and enrich the SEO.
Why companies that work with many products should use a PIM
The Product Information Management System (PIM) is the single point of truth for your product master data management.
What is Digital Asset Management (DAM)?
What exactly is Digital Asset Management (DAM) and why is it becoming increasingly important in the digital world? Discover the features and benefits of a DAM, how it transforms industries, and why businesses often struggle without one. Find out if a SaaS solution is the right fit for you!