Tessa Blog
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
TESSA Wham Bam DAM Day 2025 – Review and Highlights
- Brandhub
- Digital Assets Management
- Events
-
Luisa Reichenbacher
- New functions
- Product Information Management
On September 25, 2025, our second TWBDD took place in Würzburg. Exciting presentations from our partners and customers, lots of new ideas about PIM, DAM, and digital processes, and inspiring conversations made the day special. The event was rounded off with an exclusive tour of the Würzburg Residence and a convivial evening at the Residenzgaststätte B. Neumann restaurant.
How Digital Asset Management Influences SEO Ranking
Did you know that performance is a crucial SEO factor? With a Digital Asset Management (DAM) system, you can effectively leverage a CDN and optimize file names for search engines. Discover how DAM supports your SEO strategy and boosts your online store's performance!
The role of digital asset management in e-commerce
- Content Delivery Network
- Digital Asset Management
- Digitale Transformation
- E-Commerce
-
Torsten Herbert
Did you know that a DAM can significantly enhance the efficiency of your e-commerce processes? Learn how content from a DAM integrates seamlessly into your webshop and how fast CDN connectivity improves your performance.
The role of product information management systems in e-commerce
How do you efficiently and optimally get your products into your webshop? With a Product Information Management (PIM) system, you can enrich data specifically for e-commerce and SEO. And how do you manage product images? Discover how a PIM system can support you in this process!
Success through harmony of PIM and DAM
How can data exchange between a PIM and a DAM be most efficient? And how can updates be seamlessly managed in both systems? Learn how the perfect integration of PIM and DAM can optimize your processes!
Product data enrichment in Product Information Management
With the Product Information Management you ensure the completeness of your data and enrich the SEO.
Why companies that work with many products should use a PIM
The Product Information Management System (PIM) is the single point of truth for your product master data management.