Tessa Blog
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
K5 2025 Recap: What we take away from two days of e-commerce innovation
K5 2025 in Berlin brought new records, exciting discussions and clear trends in digital commerce. We were there with TESSA DAM and share our key learnings on AI, flexible PXM/MDM processes and real partnerships that drive projects forward.
The role of product information management systems in e-commerce
How do you efficiently and optimally get your products into your webshop? With a Product Information Management (PIM) system, you can enrich data specifically for e-commerce and SEO. And how do you manage product images? Discover how a PIM system can support you in this process!
Success through harmony of PIM and DAM
How can data exchange between a PIM and a DAM be most efficient? And how can updates be seamlessly managed in both systems? Learn how the perfect integration of PIM and DAM can optimize your processes!
Product data enrichment in Product Information Management
With the Product Information Management you ensure the completeness of your data and enrich the SEO.
Why companies that work with many products should use a PIM
The Product Information Management System (PIM) is the single point of truth for your product master data management.
Wanted - Found: How a DAM system makes it easier to manage and find media
There is so much more than the file name that a DAM allows you to search for assets by. We'll show you what's possible.
Media channels: The right format for every purpose
Just having assets is nice. Delivering the assets in the form required by the customer or required by the target system without much effort is effective!