Tessa Blog
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
The lifecycle of digital assets
Discover here the lifecycle of digital assets – from creation to efficient management, distribution, retrieval, and long-term archiving. A Digital Asset Management (DAM) system optimizes this process, ensuring data integrity and maximizing resource utilization efficiency within the company.
Looking back at Unlock 2024 in Boston
TESSA DAM goes #unlock2024. Behind us are two exciting and inspiring days at this year's Unlock in the State Room in Boston. In this article, we share our impressions of the event with you. We give you an overview of the brand new features that our experts presented at the event and share our personal highlights of the event with you. Read it now!
5 Expert Tips for using a Digital Asset Management System
Is your company facing the challenge of efficiently managing a growing volume of digital content? We provide you with five essential tips on how to bring order to chaos, optimize processes, and make your work more efficient with the right Digital Asset Management (DAM) system. Dive into the world of DAM and revolutionize your asset management!
Brand Building & Brand Awareness: Digital Asset Management (DAM) is essential
Discover the key role of images in brand building and how Digital Asset Management (DAM) enhances the efficiency and consistency of brand communication. Learn how DAM tackles challenges in image management and strengthens brand identity. Read now!
TESSA BrandHub
Are you looking for a unique brand portal where you can link and distribute all your assets and product data? We've created the solution with TESSA BrandHub.
TESSA DAM is a sponsor at the K5 conference!
Want to meet us at this year's K5 Future Retail Conference in Berlin together with InBetween at the booth of our partner Akeneo? Find out more here!
Customer Experience: The role of DAM and PIM
In this article, we provide an overview of the topic of customer experience. We define the term and distinguish it from user experience (UX). We also explain why DAM & PIM are important tools for an excellent customer experience, what role the systems play and in which situations you need them. Learn more!