Tessa Blog

Digital Asset Management Brainfood

Expertise, news and trends around digital asset management, product information management and e-commerce.

Looking back at Unlock 2024 in Boston

TESSA DAM goes #unlock2024. Behind us are two exciting and inspiring days at this year's Unlock in the State Room in Boston. In this article, we share our impressions of the event with you. We give you an overview of the brand new features that our experts presented at the event and share our personal highlights of the event with you. Read it now!

schedule 3 min

Customer Experience: The role of DAM and PIM

In this article, we provide an overview of the topic of customer experience. We define the term and distinguish it from user experience (UX). We also explain why DAM & PIM are important tools for an excellent customer experience, what role the systems play and in which situations you need them. Learn more!

schedule 6 min

Magic Trinity – Prepare for the smoothest entry into the world of PX!

PIM – DAM – PRINT – PRAISE! Three partners to give you a head start. Three solutions in two needs-oriented entry packages allow you to quickly leverage your product data and images to produce simple publications.

schedule 4 min

Product data enrichment in Product Information Management

With the Product Information Management you ensure the completeness of your data and enrich the SEO.

schedule 6 min

Why companies that work with many products should use a PIM

The Product Information Management System (PIM) is the single point of truth for your product master data management.

schedule 6 min

What is Digital Asset Management (DAM)?

Discover how you can optimize the management of your digital resources with Digital Asset Management (DAM). Learn how DAM enhances efficiency, ensures consistency of digital content, saves costs, minimizes risks, and improves collaboration. Dive into the various features of DAM, from central storage to intelligent workflows. Also, learn how DAM is utilized in enterprises and across different industries. Experience the future of digital resource management with DAM.

schedule 12 min