Digital Asset Management for the Bicycle Industry
Your boost
for the digital bike experience in retail
Manage complex bike portfolios consistently and efficiently. We ensure that your brand assets - including all technical details - are delivered accurately and in sync to every point of sale.
- Bidex-Import
- PIM-Integration
- Dealer portal
- Product Data Standards
- Brand consistency
- Image conversion
Tessa drives top brands in the bicycle industry
Here's how TESSA supports you and your team in the bicycle industry
Challenge
Product media must not only be managed internally, but also transferred error-free to the online bike shop and to external industry interfaces.
Your solution with TESSA
Automated Data Flow & Bicycle Industry Standards
TESSA becomes the heart of your infrastructure. Using pre-built connectors and the powerful API, you can connect your DAM directly to a PIM system, industry standards such as Bidex or Veloconnect, and your e-shop. This way, data flows automatically and error-free via Excel import to where it’s needed.
Challenge
Over 1,000 independent specialty retailers need simultaneous access to thousands of assets for various brands such as BULLS or PEGASUS.
Your solution with TESSA
BrandHub for specialty retail groups
With BrandHub, you provide your partners with a central self-service portal. Retailers can download CI-compliant images on their own. This maximally reduces the workload on your support team and ensures a consistent brand presence at the POS.
Challenge
After major photo shoots for the new model year, there’s confusion about the status of the images. It’s unclear which bike photos have already been finalized and which are still in the pipeline.
Your Solution with TESSA
Collaborative Workflows & Automations
TESSA organizes your internal collaboration through clear status cycles. As soon as an asset is uploaded, the system triggers notifications to the responsible parties. Only after final internal approval does the image automatically become visible to the online bike shop or dealer portal.
TESSA inspires users
Additional features of TESSA for the bicycle industry
AI-Features
Intelligent AI automation (tagging, cropping, object recognition, etc.) with TESSA DAM.
Intelligent search
Find the digital assets you want for your bike easily, intuitively, and quickly.
Rights and Roles
Protect your media by easily creating and managing roles and permissions.