Power tool industry

User-friendly B2B management with TESSA

Positec Germany
  • 450+ active users in DAM system
  • Management of over 4600 assets
  • Serve 5 marketing channels simultaneously

Company profile

POSITEC/WORX: Innovative power tools for the highest demands

WORX is one of 6 brands (Rockwell, Kress, Wesco, Cat, Blue Ridge) of the Positec Tool Corporation. Positec stands for innovative power tools and garden equipment. With a focus on performance and user-friendliness, WORX offers a wide range of tools for DIY enthusiasts, gardeners and professionals. The products are characterized by advanced technology, robust design and high efficiency. From drills to lawn mowers. Positec is known worldwide for its reliable and efficient solutions that help make DIY, gardening and construction projects easier. With a constant pursuit of excellence, Positec remains a pioneer in the power tool industry.

  • Foundation 1994
  • Locations worldwide 6
  • Brands 6


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    Software development
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    Tessa DAM
  • Lea Renner
    Junior Marketingmanager
    POSITEC Germany GmbH
    TESSA saves us an enormous amount of time in our daily tasks.
    TESSA saves us an enormous amount of time in our daily tasks. Product images and other marketing content can now be stored and found centrally. This means that they can be downloaded in the desired format by colleagues, but also by external agencies. The TESSA Pro portal is also very practical for our B2B management.

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