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Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
PXM Guide: Understanding and Implementing Product Experience Management
Whether it's your online shop, a marketplace, or a printed catalogue – your customers expect consistent, relevant, and compelling product information at every touchpoint. That's exactly where Product Experience Management, or PXM, comes in. In this guide, you'll learn what PXM means, which systems play a role, and how to take your first steps as a beginner.
How to use AI for faster and better creative processes in Adobe
Small mistakes, tight deadlines, and the usual file chaos pressure. Sound familiar? With TESSA DAM, AI-powered image search, and direct Photoshop integration, you can leave all that behind. You'll find what you need faster, edit more directly, and return assets cleanly to the DAM. That's exactly how creative work should work today.
How AI advances your DAM: TESSA’s Integration with AI
AI is everywhere. But in digital asset management (DAM), it's not the hype that counts, but what really helps you in your everyday work. TESSA focuses on clear, practical AI features that make your processes noticeably more efficient. From smart object recognition to automatic cropping. Here you can find out how it works and what approach we take at EIKONA Media.