Tessa Knowledge
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
DAM for Retail: Managing and Delivering Omnichannel Assets Centrally
Customers meet brands today in the online shop, on marketplaces, on social media, through apps, and in the store. Every channel has its own requirements for product photos, videos, and campaign visuals.
Classic folder structures and manual handoffs can't keep up with this growing volume of content. This is exactly where Digital Asset Management (DAM) comes in: it creates a central foundation for digital assets and delivers them in a controlled, channel-appropriate format.
Digital Asset Management (DAM) vs. Google Drive and Dropbox
Explore the difference between digital asset management (DAM) and cloud storage such as Google Drive and Dropbox. This article highlights the benefits of DAM, offers a comparison with conventional cloud solutions and helps you to find the ideal option for effectively managing your digital content.
5 Expert Tips for using a Digital Asset Management System
Is your company facing the challenge of efficiently managing a growing volume of digital content? We provide you with five essential tips on how to bring order to chaos, optimize processes, and make your work more efficient with the right Digital Asset Management (DAM) system. Dive into the world of DAM and revolutionize your asset management!
File Management with Digital Asset Management: Smart and Reliable
Do you want to optimally organize your digital content? Digital Asset Management (DAM) makes it possible! With DAM, you benefit from powerful search capabilities, clear rights management, and user-friendly operation. Find out which solution is right for you!
Comparison of SaaS and on-premises DAM systems: Advantages, disadvantages and application areas
SaaS or On-Premises? This article looks at the advantages and disadvantages of each. Find out which solution best meets your needs and which approach is most suitable in which application areas. Read now!
TESSA DAM compared to other DAM providers
Here’s why a customizable and scalable Digital Asset Management (DAM) system can be crucial for your business. What features are essential, and how do you find the right solution? Learn how DAM can optimize your processes and seamlessly integrate into your software landscape!
How to Organize Your Images and Build a Searchable Archive
Digital images appear in seconds and pile up at a breathtaking pace. On your phone, camera, computer, and in the cloud, thousands of shots gather quickly, and without a thoughtful system, finding the right one becomes a test of patience. Organizing images means structuring that collection so you can find every shot fast, share it cleanly, and never keep a version twice. This guide shows you how, from the general basics to the difference between personal and professional use, all the way to concrete tools and practical examples.